CyberCMO 360
🌟 Dive into Innovation: Network with peers and share strategies for successful events 🌊
As a stakeholder in the security risk community, you’re invited to join Pulse and fellow Heads of Marketing in the Technology, Cyber, Resilience, Security Space for unparalleled networking experiences. Â
Next CyberCMO 360 events include:
- CyberCMO 360 Roundtable and Networking @ CISO 360 Asia & Oceania – 5-6 February 2025 – Melbourne
- CyberCMO 360 Roundtable and Networking @ CISO 360 UK – 18-19 March 2025 – Windsor
- CyberCMO 360 Roundtable and Networking @ CISO 360 Americas – 25-26 March 2025 – New York
- CyberCMO 360 Networking @Infosec – 3-4 June 2025 – London
- CyberCMO 360 Roundtable and Networking @ CISO 360 Global – 18-19 June 2025 – Munich
Recent CyberCMO 360 events include:
- an intimate standalone CyberCMO 360 Roundtable discussion over a private lunch surrounded by sea creatures at Sexy Fish!
- invitation to join CyberCMO 360 @ Cyber 100 Club @Infosec, a welcome respite from the show!
- invitation to join our annual garden party, ‘Party in the Park’ at The Orangery Holland Park London!
- invitation to join the CyberCMO360 Roundtable and Networking at ‘Talk to the Board’- Science Museum and Wonderlab!
Pulse CyberCMO 360 events are community-based. Sometimes stand-alone and sometimes aligned to our CISO/ CSO events, the aim is to:Â
- expand your professional networks,
- provide valuable insights into global event management strategies,Â
- be the platform for enriching discussions with CMO peers that shape the future of successful cybersecurity marketing!
By engaging in these stimulating conversations, and by exploring the exciting opportunities for sponsorship and collaboration at our premier global CISO 360 and CSO 360 events, we are certain that you and your teams will move closer to hitting your business targets!
Warmest regards,
Team Pulse
Why join CyberCMO 360 gatherings?
- Networking: engage in meaningful conversations with fellow Heads of Marketing in the cyber, security, resilience industry!
- Peer Insights: discover first-hand what works and what doesn’t when it comes to events, exchanging valuable insights with your industry peers.
- Sponsorship Opportunities: gain useful 360 perspectives from Owners, CMOs, CISOs. Hear why they continue to invest in Pulse events globally.
- ROI Discussion: explore your CMO peers strategies for ensuring return on investment while you enjoy the wonderful hospitality and networking!
About the Creator and Host | Pulse Conferences
Pulse Conferences Ltd – the trusted global ‘go to’ for a community of professionals who lead the way in cybersecurity, corporate resilience, investigations, intelligence, assurance, governance, risk and compliance across industry sectors. Our international flagship congresses, regional conferences and local roundtables (CISO 360 and CSO 360 series), provide benchmarking and collaboration opportunities where the brightest minds can innovate and move business agendas forward on a ‘thinking global, working local basis’. The Pulse passion is in bringing the right people together, at the right time and in the right place, for collaboration and to trigger positive change by sharing and comparing experiences, approaches and thought-leadership on ever evolving opportunity, innovation and risk landscapes.
About the Supporting Organisation | Sphere
Sphere is positioned to become the go-to global private network for B2B tech marketers. Acting as a ‘little black book,’ Sphere connects members with industry peers, trusted suppliers, contractors, recruiters, and premier events. It fosters a dynamic community where innovative ideas are shared and validated, offering real-time assistance and valuable industry insights.
Created to be more than just a network, Spheres aim is ultimately to equip tech marketers with the tools, resources, and connections they need to thrive. From accessing reliable suppliers to engaging with peers and attending exclusive events, Sphere supports your success in a complex industry.
Learn more here: www.the-sphere.network
CyberCMO 360 Recent Events
CyberCMO 360 Roundtable
6 November 2024 – Science Museum
Events in the Marketing Mix: Driving Brand Awareness and Lead Generation
We were thrilled to meet Cyber CMOs at the iconic Science Museum recently. Heads of Marketing in cyber, security, and resilience connected to share insights on effective event strategies, gain perspectives from Owners, CMOs, and CISOs, and explore ROI strategies—all while enjoying great hospitality and networking opportunities.
The topic was Events in the Marketing Mix: Driving Brand Awareness and Lead Generation.
CyberCMO 360 at Talk to the Board provided a new invaluable chance to connect with peers, share strategies for maximising event success, and engage in meaningful discussions with fellow CMOs. Join us for an engaging roundtable debate, followed by the opportunity to experience ‘Talk to the Board.’ Connect with CISOs, network with your peers, and interact with Board Directors- and importantly to mingle with CISOs! This was an excellent introduction to, or a valuable next step in, your Pulse CISO360 journey!
Marketing peers also had a rare opportunity to engage with Board Directors from Enterprise and Technology companies about how they communicate successfully at scale with employees, investors, decision-makers, and about how to make better risk-based decisions! Ideal fodder for your CISO marketing programmes.
Wednesday 6 November- Science Museum
13:00-13:30 Arrivals and Buffet Lunch
13:30-15:20 Cyber CMO 360 Roundtable Discussion
15:20-15:45 Afternoon Tea Break
15:45-17:00 Talk to the Board Panel
17:00-23:00 Networking Reception at Wonderlab, Science Museum
More information on the full conference (which CyberCMO 360 Roundtable is part of) see www.talktotheboard.com.
We thank you for joining us!
Team Pulse
CyberCMO 360 Roundtable
29 February 2024 – Sexy Fish
Professor Victoria Baines FBCS, IT Livery Company Professor of Information Technology, Gresham College
Professor Victoria Baines FBCS is a leading authority in the field of online trust, safety and cybersecurity. She frequently contributes to major broadcast media outlets on digital ethics, cybercrime and the misuse of emerging technologies, including Extended Reality and Artificial Intelligence. Her areas of research include electronic surveillance, cybercrime futures, and the politics of security. Victoria has published on cyberspace governance, online surveillance, the future of cybercrime, and the politics of security. Drawing on her Classical education, her book Rhetoric of Insecurity (Routledge, 2021) sheds light on 2000 years of security speak and is a toolkit for understanding why security issues always seem to be so novel, urgent and divisive. She also provides research expertise to a number of international organisations, including Interpol, UNICEF and the Council of Europe. For several years Victoria was Facebook’s Trust & Safety Manager for Europe, Middle East and Africa. Her work focused on operational support to law enforcement, and strategic engagement with policy makers on criminal activity online. Before joining Facebook, Victoria led the Strategy team at Europol’s European Cybercrime Centre (EC3), where she was responsible for the EU’s cyber threat analysis.
Stephan Khan, Chief Business Information Security Officer, Cognizant
Stephen is an experienced CISO and senior leader, corporate executive, and board advisor with over 20+ years of cross sector experience proving strategic leadership and successful cyber and risk outcomes in demanding global environments including Financial Services, Pharmaceuticals, and Healthcare (HSBC, RBS, GSK, SIEMENS). He sets strategic vision, leadership, and applies technology and cyber expertise for effective cyber risk management and digital business enablement to meet strategic business outcomes translating technology into business language. Stephen is on the board of White Hat Events which runs information security charity events including White Hat Ball; and White Hat Rally to support NSPCC ChildLine & Barnardo’s. Stephen contributes to the wider Cyber Security community via industry forms, coaching and mentoring future leaders; and executive engagements with his peers across multiple sectors.
Susana Vas Aldea, Field Marketing Director EMEA, Proofpoint
Susana leads a team of talented and passionate marketers who deliver innovative and successful campaigns across the region. With over 20 years of marketing experience, she has developed a strong expertise in demand generation, inbound and outbound digital marketing, social media, account based marketing, lead nurturing, pan-EMEA campaign development, localisation and execution, pan-EMEA tradeshows, customer marketing programs, Marketo marketing automation platform, Cloudwords and budget management. Susana has been recognised with the CMO Marketing Pace Setter Award for her performance and results. She is driven by the vision of creating a more secure and resilient digital world.
Enrico Faccioli, CEO and Co-Founder, Seedata.io
Enrico brings sales, fundraising and strategy experience to the table as the former Chief Commercial Officer of a successful alt-data start up, and previously having led data strategy for a large investor. He has developed data acquisition strategies, created and sold alternative data products and decided now is the time to do something about improving security withing enterprise data management practices.
Agenda
Date: Thursday 29 February 2024
Venue: Sexy Fish | The Coral Reef Room | London | Berkeley Square House, Berkeley Square, London W1J 6BR
Agenda:
12:00Â Arrivals | Welcome Drinks | Networking Lunch
Grab a glass of bubbles and engage in meaningful conversations with fellow Heads of Marketing while enjoying delicious Sexy Fish sharer plates.
13:00 Â Fireside Chat & Open Discussion 360 Event Marketing
Share experiences and gain valuable insights into how your peers are running global events in their organisation. Hear different perspectives on event marketing from a CMO, CISO, Cybersecurity Thought-Leader, Owner/Entrepreneur and Sales Director.
- How can we brand and get our cyber products and services to market in a more positive way?
- What works and what doesn’t when it comes to event marketing?
- ROI: What CMO strategies are currently ensuring return on investment?
- How can we get the most out of events, before, during, after?
Panellists including:
Professor Victoria Baines FBCS, IT Livery Company Professor of Information Technology, Gresham College – A leading authority in the field of online trust, safety and cybersecurity, Vic will share rare industry insights on branding cybersecurity products and services!
Stephan Khan, Chief Business Information Security Officer, Cognizant – shares perspectives as a CISO with experiences on the buy and sell sides of the fence!
Enrico Faccioli, CEO and Co-Founder, Seedata.io – brings the Founder perspective and experience as a startup Entrepreneurship to the panel!
14:45Â Â Sponsorship Opportunities with Pulse 2024
Hear briefly about upcoming events offered by the host, Pulse Conferences, as well as from recent Sponsors, to gain a comprehensive understanding of why they continue to invest in Pulse events globally.
15:00 Drinks and Desserts | Networking with Marketing Peers Continued…
16:00Â Close